22 Facebook Group emails …
All for the SAME event that is happening tonight …
All with the SAME copy and paste message …
Hmmmmm…
Got me thinking ….
About McDonald's Hamburgers….
And my buddy Gordon Ramsay
(yep…Hell's Kitchen … THAT Gordon Ramsay)
McDonald's Hamburgers are ok every once in a while…
They have been exactly the same for the past 30 years…
Doesn't matter where I get one…
New York City … Paris … London … Moscow … Timbuktoo
ALL the same … and when you are in a hurry or totally jet-lagged…
They are perfectly ok…
Everyone knows EXACTLY what they are going to get when they see
Those great big Golden Arches looming in the sky …
40 Billion Burgers sold LAST YEAR…
McDonald's is HIGHLY profitable … a recognized BRAND ….
But…
You would never call a McDonald's burger …
Interesting
Thought Provoking
Taste bud Tantalizing
Incredibly Edible
Sophisticated
Sexy
Phenomenal
Now on the other hand…
My buddy Gordon Ramsay….
He's got a Culinary Empire…
He's got some REALLY GREAT restaurants…
You all know about his TV show…Really BIG BUCKS in that gig…
Yep.. and he is JUST LIKE that in real life…LOL
His food is AMAZING…
He even does burgers….don't tell him that I TOLD you that…LOL
THOSE burgers are something to talk about ….
Beautiful…
Fresh…
Juicy…
Perfectly Seasoned …
Cooked just the way you want them…
Served on Luscious Brioche…
With HOMEMADE mayonnaise …
Crispy, crunchy lettuce…
Succulent, sweet vine-ripened tomatoes…
Handmade extra crispy Pommes Frites
WOW…
I'm salivating JUST thinking about them…LOL
So what's the difference….
Micky D's burgers are what I call…
Me-too burgers…
Gordon's burgers are …
Seductive….
Which one Stands Out in the crowd…???
Which one do you Remember FOREVER…???
Which one do you REALLY want to go back and GET MORE of…???
Which one gives you the VALUE you deserve …???
Which one is going to make you FEEL GOOD about spending your money … ???
It is the same thing in marketing …
Me-too emails … events … posts…
Don't get read … people IGNORE them …
Why waste your time doing exactly the same thing that everyone else is doing…???
ME-TOO marketing is BORING … ANNOYING
For heavens sake ….
CREATIVE is SEXY !!!
But Rose…
I'm not creative …. I don't know how to write…
BULL I say…that's a load of CRAP…
When I first learned how to make a hamburger….
I wasn't creative … I didn't know how to cook…
BUT…
I learned HOW to do it…
Just ask Gordon what he thinks about MY burgers… 😉
Just like I LEARNED how to write…
TRUST ME … if I can do it …
So can YOU…
I am a kitchen rat for crying out loud….LOL
But I had to learn …
How to cook…AND
How to write a MENU that would make people want to buy my AMAZING food…
So I studied with GREAT chefs and studied HOW GREAT menus were written…
Guess what … it worked…
When I decided to learn about marketing on the internet…
I had to learn ALOT… and I am still learning ALOT…
I studied GREAT copywriters ….
You even know some of them…
Dan Kennedy… (The KING of NO BS Marketing)
Mike Dillard… (YOU know him … I study EVERY ONE of his emails)
Gary Halbert… (Michel Fortin called him the Prince of Print and a couple of other things I can't type)
Diane Hochman (The GREAT STRAIGHT UP Marketing Queen Diane )
Joe Schroeder (The GRANDADDY of Attraction Marketing)
It took time… alot of writing… alot of erasing .. alot more writing
But…guess what…
IT WORKED…
No me-too, cookie cutter, I can buy it at McDonald's stuff for me…
Nope…my marketing is as original as I am…
Is it controversial sometimes…???
You bet…
So is my food…
So is Gordon Ramsay's…
Some people like it…some people hate it…
And that is OK…
THE RIGHT PEOPLE FOR ME … LOVE IT !!
For me…that's what being attractive is all about…
Being authentic…transparent…genuine
Mike Dillard has an AMAZING course called…
GREAT COPYWRITING is one of the main ingredients to Mike's
legendary rise to fame…
It helped him become the…
NUMBER 1 RECRUITER and
TOP EARNER in his Network Marketing company….
He LEARNED how to RECRUIT with WORDS …
He LEARNED how to RISE above the NOISE …
He LEARNED how to GET HIS MESSAGE out THERE…
and HEARD by HUNDREDS OF THOUSANDS of people…
So that HE COULD SELL ALOT OF STUFF TO ALOT OF PEOPLE…
What I learned from this course I will take with me forever….
Well worth the $197 I paid for the course…
A GREAT DEAL for the $147 that Mike is charging for it right now….
And just so that you are really clear about this …
The commission that I make from any sales of this product…
goes directly to my
"Building Rose's Restaurant Fund"
with my heartfelt thanks !!
Got some questions….
Give me a call…I actually answer the phone 😉
718.793.1683
Rose